AUGUST CREATIVE CONTENT was formed by Joe Augustine to deliver content management services directly to artists and content owners. He believes the new creative (dis)order  – ushered in by digital technology, social media, and convergent modes of delivery –  tips the balance of power toward artists with initiative.  Artists willing to assume a bit more risk will reap far greater rewards in the form of long-term financial stability and creative control.

Augustine is a music executive with twenty years of experience. Tracing the progression of his career from professional musician, to agent, producer, manager, A&R rep, to general manager of an established record label, he has a broad range of experience and an educated perspective of the inherent challenges in creating commerce from art. He believes that there is no formula for success in today’s marketplace, that each project must be treated as a unique challenge requiring a unique solution.


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